"We had recruited people on a large scale at the end of 2009." Michelin Shenyang Tire Co., Ltd. (hereinafter referred to as Michelin Shenyang) insider Li Min (a pseudonym) told reporters on January 21, this move is mainly to deal with the upcoming Michelin Shenyang The expansion of production capacity.
The reporter learned on January 21 that Michelin's production base in Shenyang will be relocated and expanded, and the total planned investment will reach 1.5 billion U.S. dollars (about 10.5 billion yuan). The implementation of this project was also focused by the Shenyang Municipal Government as the focus of 2010. Work to promote.
Investment quota expansion
The reporter called Michelin's headquarters in China on January 21, and subsequently confirmed in an e-mail sent by the company’s relevant person to the reporter. “Michelin Shenyang plans to build a new factory in the Shenyang Chemical Industry Park’s chemical park. After the completion of the environmental relocation.†After consulting the data, the reporter found that the investment in the above-mentioned new plant was actually within the Michelin plan.
According to local media reports in Shenyang in 2007, Michelin and Shenyang Tiexi District signed a memorandum of understanding on the Group’s three-stage expansion of truck tires and the annual production of 10 million car tires. According to market conditions, the group will invest 60 million US dollars to start. In the third phase of truck tire expansion project, the expansion plans to increase output by 400,000, making its truck tire production capacity reach 1.1 million, and will increase to 1.5 million to 2 million in the future, with an annual output of 10 million tires for passenger cars. Invest 300 million U.S. dollars.
The blocks of the above two major projects are located near the Shenyang company's plant area of ​​the Michelin Group, totaling 460,000 square meters. According to the project environmental protection information from the Liaoning Provincial Environmental Protection Agency, Michelin's “Michelle Shenyang Tyre Co., Ltd. High-performance radial tire relocation and expansion project†was identified as “Phase A-2 plot of Shenyang Chemical Industrial Parkâ€. . The reporter found out that the maps were roughly coincident with the plots marked by the two previous projects.
“We only heard that we wanted to build a new factory, and the original factory will continue to use it.†The relevant person of the China Rubber Association tire section told reporters that the expansion of the planned investment quota may be related to the relocation. Li Min also confirmed to reporters that the original Michelin plant was on the move, "as planned." It is understood that the preliminary work of the project is already in progress.
The relocation seems to be related to the change of planning. According to informed sources, Shenyang City also adjusted its plans in 2009, integrating the Shenyang Chemical Industrial Park with the other two industrial parks in the vicinity, and re-defining it as the Shenyang Tiexi Modern Building Industrial Park. Song Songlin, director of the Shenyang Economic and Technological Development Zone Administrative Committee Office, said on the phone yesterday that he did not understand the project because the recent changes were too great.
To be the largest Michelin factory
An e-mail from the Michelin Communications Department stated that the project will undergo a full-scale technological innovation, using the latest Michelin technology and quality standards, and fully comply with relevant environmental protection standards and requirements.
In addition, the scale of the project will also be very large. According to the information of the project's environmental impact assessment, through the project, the Michelin truck and bus tires have increased from the current 800,000/year to 1.8 million/year; the number of car tires has increased from the current 2.2 million/year to 10 million/year. Year; retread (card passenger car tires) 295,000 tires/year.
“Michelin is the largest in the world. This factory is the largest in Michelin and should be the largest factory in the world,†said Li Min. This is also consistent with Michelin's idea.
Tiandan Investment Analyst Shandan told reporters that the expansion of Michelin’s own production capacity is based on the trend of the world's tire industry transfer, and also shows that Michelin is very optimistic about the Chinese market.
“The transfer of the tire industry center from the European and American markets to developing countries such as China is an inevitable trend. It is understood that the vast majority of the top 20 tire manufacturing companies in the world have already established factories in China.
Michelin’s Department of Communication explained this as: “With the rapid development of China’s auto market and the increasing consumer demand for Michelin passenger cars and truck tires, it has also been adapting to the accelerating urbanization process in Shenyang.â€
According to reports, not long ago, He Liye, CEO of Michelin, said that in 2013, the company will spend hundreds of millions of dollars to build a new factory in Brazil, which will double the production capacity of Michelin to Brazil.
Dan Dan stated that the impact of the expansion of production capacity on the domestic market is still uncertain. However, tire manufacturing equipment suppliers, including Julong shares, will undoubtedly be beneficial.
There are uncertainties
However, from the fact that the amount of investment given by the company is not the same as the government’s official investment, the project is also full of uncertainty. Every reporter questioned the company's communications department on how Michelin guarantees full funding for the project yesterday, but the other party did not comment.
“This project currently belongs to the third-level confidentiality of our company.†Li Min said that more information about the project is now only in the hands of senior managers, and the latter is not willing to let the outside world know more about this.
The Michelin Ministry of Communication also stated that the project is currently applying for approval from the relevant authorities. "We will not comment on the amount of investment in this project."
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